Thursday, August 31, 2006


The changing landscape of approaching the international market...........thankyou web 2.0........

As far as trade and business in Asia is concerned, a lot of new online opportunities have emerged w.r.t providing information on economy, trade fairs, business partners, matchmaking directories, trade policy regulations, market standards,trade statistics, market information etc.There are Tender Galleries, Buyer seller leads and liason between sourcing and Manufacturing across Asia.

In a broader perspective, for Business purposes, Asia can be divided into East Asia (Republic of China, Hongkong,Japan, Mongolia, North and South Korea); South East Asia comprising Brunei, Cambodia, Indonesia, Laos, Malaysia, Myanmar, Phillippines, Singapore,Thailand and Vietnam; Western Asia (Arab Countries,UAE, Kuwait, Bahrain,Oman,Cyprus,Turkey etc) and the lesser known Central Asia (Kazakhstan,Uzbekistan etc.)

Business Matching Databases strategically contribute to making partnerships online. One such example is JETRO -The Japanese Government Website directed towards promotion of trade in the region. One can post their proposals on their Business Matching Database, specially if South Asia/ South-East Asia is the target segment. Our proposals regarding our product helped us generate some real sensible enquiries and also direct a significant amount of traffic to our product website.

Some good ones for Asia include-

Friday, August 25, 2006

What is this blog about?

International Marketing has a changed face.

With the advent of Web 2.0, the participatory and collaborative version of the internet , marketing,specially international marketing, has a changed face,specially as far as SMEs are concerned.The newage marketing tools today largely influence modes of market entry.
This blog is a simple collection of some interesting topics on the international arena...maybe some new products....some new organisations...even some revolutionary marketing strategies which have been successful...n how they affect the entire community and social blanket....and generally anything interesting!!!.