Having the right keywords for your blog-
Keywords are words you need to have on your blog that search engines look for as they crawl through your site, helping them categorize your blog’s content. They obviously are also the words people type into a search engine and need to be on a blog to help it appear in the search results.
That's the premise of internet marketing.......
As I sprinkled the right keywords, through a set of posts on my blog to aid categorisation, a post on the 4 C's of marketing, placed over 15 months back, surprisingly has garnered the highest volume of hits. The ability of the most basic concept of Marketing to generate that volume of interest on the internet as a medium, is interesting to note.
Food for thought:The correlation between keywords and ability to generate content attractiveness in a corporate blog would be interesting to look at.